What are Automations?
Automations are scheduled jobs that run Sight AI’s agent engines on your behalf. Instead of manually accepting opportunities one by one, an automation reads your queues, decides what to act on, and dispatches real work — article generation, content refreshes, internal links, site audits, outreach pitches, and more. Open Automations in the left sidebar (app.trysight.ai/automations) to create, schedule, and monitor them for the active site.
Included on Pro and Advanced. Every automation run draws from your plan’s AI credits — the same pool used for article generation, AI visibility checks, and agent chat.
Automations vs. Autopilot
Sight AI has two complementary automation systems. Most teams use both.| Autopilot | Automations | |
|---|---|---|
| Trigger | Fixed daily schedule from a keyword pool | Opportunity queues + your cron schedule |
| Input | 90 auto-researched keywords | Search Opportunities, AI Prompt Opportunities, Outreach Opportunities, site health signals |
| Output | New articles only | Articles, refreshes, interlinks, audits, outreach emails |
| Best for | Steady baseline content production | Acting on real performance and visibility signals |
Two types of Automations
Template automations (specialist agents)
Six proven agent engines ship as ready-made templates:| Template | What it does |
|---|---|
| Search Opportunity Agent | Creates articles for Search Content Gap opportunities |
| AI Opportunity Agent | Creates articles for AI Prompt gaps |
| Article Boost Agent | Refreshes rising or underperforming pages |
| Interlinking Agent | Inserts internal links from suggested opportunities |
| Site Performance Agent | Runs Lighthouse and writes a prioritized fix report |
| Outreach Agent | Sends personalized outreach and triages replies (Advanced only) |
Custom automations
Build your own automation from Sight AI’s full agent tool catalog — analytics, keywords, articles, opportunities, indexing, inbox, and more. You write the instructions; Sight AI runs them on a schedule with the tools you allow. Build a custom automation →How every run works
Every automation run follows the same pattern:- Pull — read the relevant queue or data source (opportunities, articles, inbox, etc.)
- Dedup — skip rows that already have articles, were handled recently, or fail eligibility checks
- Act — call the configured tools (dispatch article, refresh, insert anchor, send pitch, etc.)
- Record — write a per-run summary with every tool call so you can audit what happened
Where Automations get their work
| Source | Automation that consumes it |
|---|---|
| Search Opportunities → Content Gap | Search Opportunity Agent |
| Search Opportunities → Refresh / Rising | Article Boost Agent |
| Search Opportunities → Interlinks | Interlinking Agent |
| Content Opportunities (AI) | AI Opportunity Agent |
| Site health signals | Site Performance Agent |
| Outreach Opportunities | Outreach Agent (+ Inbox for replies) |
Plan availability
| Plan | Automations | Outreach Agent |
|---|---|---|
| Starter | — | — |
| Pro | Included (credit-metered) | — |
| Advanced | Included (credit-metered) | Included |
Safety and cost controls
Automations are conservative by default:- Action budgets cap how many real actions a single run can take (template automations)
- Tool-call budgets cap total LLM steps per run (custom automations, up to 15 steps)
- Schedule throttling — runs are evaluated every 15 minutes; each automation fires at most once per window
- Site eligibility — automations won’t run against unlicensed or paused sites
- Credit checks — runs are blocked when your team has no AI credits remaining
Next steps
Getting Started
Create your first automation in minutes
Agent Templates
Deep dive on each specialist agent
Custom Automations
Build tool-based workflows from scratch
Monitoring & Troubleshooting
Activity logs, notifications, and common fixes